Tips for Grads: How to write a good cover letter

By Foram Gathia, PhD student

Writing a compelling cover letter is essential for making a positive impression on potential employers. Here’s a guide to crafting a strong cover letter:

  • Start with a Strong Introduction: Address the hiring manager by name if possible and mention the specific position you are applying for. Engage the reader with a captivating opening sentence that highlights your enthusiasm and sets the tone for the letter.
  • Highlight Your Relevant Skills and Experience: Tailor your cover letter to the job description by emphasizing the skills and experiences that make you a strong candidate. Provide specific examples of past achievements that demonstrate your qualifications for the role.
  • Showcase Your Personality and Passion: Use the cover letter as an opportunity to showcase your personality and passion for the industry or company. Share insights into what motivates you and why you are excited about the opportunity.
  • Demonstrate Your Knowledge of the Company: Research the company and mention specific aspects that appeal to you or align with your values. This demonstrates your genuine interest and initiative.
  • Close with a Strong Call to Action: End the cover letter with a confident closing statement expressing your eagerness to further discuss your qualifications in an interview. Thank the employer for considering your application and include your contact information.

Remember to keep the cover letter concise, focusing on quality over quantity, and proofread carefully for grammar and spelling errors. A well-crafted cover letter can significantly enhance your job application and increase your chances of landing an interview.

These tips are based on the Beyond Graduate School cover letter webinar as well as the Harvard Business Review article “How to Write a Cover Letter”.


Tips for Grads is a professional and academic advice column written by graduate students for graduate students at UW­–Madison. It is published in the student newsletter, GradConnections Weekly.